link building techniques

Basics Of SEO – Linkbuilding Techniques

By Nick | Published January 22nd, 2010

Building massive links to your web pages is the fastest way to jumpstart your online success. However, many people fail to utilize proper SEO linkbuilding strategies to maximize the effect that their site can have.

Today, I am going to explore some of the most common SEO linkbuilding mistakes that will hamper your success online. If you are looking to drive more traffic with less work, you really need to make sure that you are not killing your chances to succeed. By following these tips, you will increase your chances to succeed more quickly.


Proper Keyword Research


Many people get hung up on keyword research. Either they go for general keywords that don’t really target the right visitors, or they spend so much time on keyword research that they fail to follow through. However, if you want your SEO linkbuilding to work, you have to have well optimized articles for keywords that target your buyers. Don’t be slaving away with general keywords with high competition. It is funny; often the keywords with the most competition are the ones that are the hardest to convert to sales.


Deep Linking


This is something that most of the people out there miss out completely but for me its one of the most vital things.



You need to build deep links into your internal pages. I am amazed at the number of people who only build links to their main domain. Then, they wonder why they cannot get rankings in search, and the traffic that they do get never leaves the home page.


Focus on building internal pages full of valuable content. These can be pages with articles, videos, and tips to help people interested in your service. Running a blog is a great way to build up this content and keep people coming back to your site. Once you do this, make sure that your SEO linkbuilding strategy links to these internal pages, to help boost traffic, and SEO value in the eyes of the search engines.


Support links


Support links are also a critical SEO aspect that many people fail to use. Just like your website, your articles that you syndicate will never be found if you don’t take some time to build links to them. We recommend that you spend 80% of your efforts to build links to your own site, and 20% of your link building efforts cross linking your syndicated content. This will help all of your web content get a better chance to rank in search, and throw you traffic to your website.


Doing It all Alone – All of a sudden you have a blue header?


Of course I have to plug this one in here. You can spend months building backlinks to your website, and drag your feet getting your site to succeed. However, as soon as you start outsourcing at least some link building efforts, you will see an improvement in your SEO linkbuilding speed, and effects. If you hire a proper link building service, you will get a lot of links quickly, and free your time up to work on more important things.